Contact Us
Have a question, an order issue, or just want to talk fishing? Our team in Big Bend, Wisconsin reads every message and responds personally.
📧 Email Us — Fastest Way to Reach Us
We respond to every email, usually within one business day. Email lets us give you a thoughtful, written answer you can save and reference — and it's the fastest way to get a real response from our team.
💬 Chat With Us — Instant Answers
Need a quick answer? Our AI chatbot in the bottom-right corner of the site is trained on our products, policies, and fishing knowledge — it can help with most questions instantly. If it can't answer, we'll follow up by email.
📞 Phone
262-332-3015
Monday–Friday, 8:00 AM – 4:00 PM Central
We don't always catch the phone — our small team is usually on the warehouse floor or helping other anglers. Leave a voicemail and we'll call back, or email us at info@reactiontackle.com for the fastest response.
📦 Returns & Exchanges
Need to return or exchange something? Start your return online — it's quick and easy.
Questions about a return that's already in progress? Email us at info@reactiontackle.com.
📍 Visit Us in Big Bend, Wisconsin
Reaction Tackle
S86W22400 Edgewood Ave
Big Bend, WI 53103
Want to pick up your order in person? Place your order online first, then swing by during business hours to pick it up. We're a real warehouse with real anglers — happy to say hello when you're in the area.
🕒 Hours
Monday – Friday: 8:00 AM – 4:00 PM Central
Saturday – Sunday: Closed
What We Can Help With
- Order questions — tracking, changes, returns, exchanges
- Product questions — line specs, color options, sizing recommendations
- Fishing advice — our team actually fishes, so ask away
- Wholesale inquiries — visit our Wholesale page for retail partnership info
- Affiliate & cash-back program — visit our Affiliate Program page to learn more and apply
